bfpad Client Acquisition System

Excelling in the core area of marketing and sales is crucial to giving a business owner a competitive advantage in the market. Whether you are a new business owner or the owner of an existing plumbing company, the bfpad Client Acquisition System gives you that advantage.

We know that one of the most daunting challenges of owning a plumbing business is:

  • Getting the phone to ring;
  • Getting the phone to ring consistently; and
  • Getting the phone to ring at a cost that is affordable to you (the business owner).

As a business owner in the plumbing industry, you can usually tell quickly if your marketing and sales efforts need help. Most owners of plumbing companies experience significant swings in their call and job volume because their marketing and sales systems are either broken or non-existent.

If you own an existing plumbing business or are an entrepreneur considering the plumbing industry, these are the things you want to avoid:

  • Relying primarily on your existing customer base to generate revenue;
  • Peaks and valleys in your call volume—creating the feast or famine sensation in your business
  • Getting the phone to ring but only from consumers that focus on price only
  • Failing to know what it is truly costing you to acquire a new customer
  • Lack of clarity on your marketing budget and overall approach to the market
  • Constantly switching marketing companies or trying marketing programs that continually fail to deliver—costing you thousands of dollars in out-of-pocket costs and opportunity cost.

bluefrog Plumbing + Drain® has a laser-like focus on helping its franchise partners maximize their marketing budget by investing in the right tools and strategies that will attract the right type of client.

Some of the key features of the bfpad Client Acquisition System include:

  • bfpad Client Acquisition Tools
  • bfpad Print Media
  • bfpad Internet Strategy
  • bfpad Broadcast Media
  • bfpad Client Acquisition Metrics

bluefrog Plumbing + Drain® employs dedicated team members and proven vendors that focus on providing industry leading marketing and sales resources to you as a franchise partner. As a franchise partner in our system, you will invest your marketing budget with confidence because the results we help you achieve through our system. We view getting the phone to ring as only the first half of the equation.

The second half of the equation—and a key benefit of the bfpad Client Acquisition System—is helping our franchise partners convert the incoming service requests into quality, paying clients. This is achieved by helping you understand the process from the moment your office picks up the phone all the way through to the client saying “yes” to the job. To gain a competitive advantage, you need to understand the specific closing percentage targets at each step in the client acquisition process.

Our system is designed to train your service experts on how to “educate” the client to say “yes, to the job.” Ask yourself, do I…

  • …know the exact percentage of incoming calls that should convert to a dispatched technician?
  • …know the exact percentage of client visits that should convert to a paying client?
  • … have a clear understanding of how to overcome objections at the job location so your company is hired over my competitors?

These are essential metrics that must be understood and achieved when marketing and selling your services. In fact, we train and support you and your team in achieving specific metrics, helping you capture a larger share of job opportunities in your market.

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See Why Others Decided to Join bluefrog Plumbing + Drain

  • It didn’t take me long during training to realize I had made the right decision to partner with bluefrog Plumbing + Drain®.

    Guy F.
  • I frequently receive phone calls from candidates who are considering joining bluefrog Plumbing + Drain®, I simply tell them, “Follow the system, the system works."

    Adam P.
  • After owning and operating bluefrog Plumbing + Drain® for several months I decided to expand and acquire additional territory

    John R.
  • bluefrog Plumbing + Drain® provided me with a turn-key system.

    Bill B.
  • After becoming a franchise partner, my plumbing company is operating at a strategic level.

    Chance W.
  • After operating the business for six months I was able to grow to four service vehicles, I’m looking forward to adding four more in the comping months.

    Bob W.
  • The experience of owning and operating a bluefrog Plumbing + Drain® franchise has been a life changing experience.

    Chris G.
  • I’ve been impressed with how responsive my support team has been at bluefrog Plumbing + Drain®. They take my phone calls anytime and are happy to help me.

    Glen S.
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Why Choose bluefrog Plumbing + Drain

  • bluefrog plumbing + drain

    A brand that cuts through the noise in the market, making you stand out above your competition

    Increase Service Requests

  • Improve Bottom Line

    bluefrog plumbing + drain

    A financially healthy business, with consistent revenue and strong profit margins

  • bluefrog plumbing + drain

    The ability to attract and retain the best employees to help you build your business

    Attract the Best Employees

  • Build a Loyal Client Base

    bluefrog plumbing + drain

    Happy clients that will not only hire you again but they will refer you to friends and family

  • bluefrog plumbing + drain

    Fully integrated business systems helping you operate efficiently

    Operate Efficiently

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