Three Things To Look For In A Franchisor

Investing - a scary concept to some, an exciting concept to others. Specifically speaking, though, for individuals looking to dive into the business world as a business owner, investing in a franchise might be one of the most appealing approaches to take. Pursuing a franchise is exactly that, an investment (and a big one), therefore anyone who sets out on this journey will likely want to make the most of it and ensure their time and money doesn't go to waste!

Now, let's fast forward just a bit - once a list of potential franchises are lined up, the next step would naturally be to receive more information about the products, services and business processes. And where will you get that from? While their website might have some of the information you need, your franchisor or individuals that work closely with them, will have the details you are looking for. As you stay in touch with your franchisor, we suggest keeping an eye out for the following qualities and characteristics to determine which one is the right one for you to work with -

  1. Success Rates: Since being successful is likely your main goal, always try to find out more information about how successful each franchisor has been with their other franchisees. Most of the time you should be able to receive some data about their previous sales and earnings, so don't be afraid to ask for it.
  2. Training Opportunities: Even if you are well-versed in the products or services a franchisor offers, you can't go wrong with additional training. If a franchisor seems uneasy about offering ongoing support, training and communication, chances are they should be crossed off the list.
  3. The Product: When it all comes down to it, the product or service that is offered by the franchisor can make or break you. Even when they have stellar marketing strategies, if their product or service is sub-par, it will be difficult to thrive in a competitive market. Therefore, be sure to analyze how quick the franchisor is to focus on their products rather than their own success.

By paying close attention to the way your franchisor communicates with you, and by asking the right questions, you can be sure that you have found one that will help you rather than hurt you. And let's face it, isn't that the point of it all?

As an award winning franchisor, we at bluefrog Plumbing + Drain® have made it our priority to constantly offer training and support to each of our franchises. Furthermore, we are committed to helping our franchisees realize their business and personal goals on an individual basis. For more information about our current franchise opportunities, please give us a call at 888-490-9850 today.

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